Showing posts with label Fashion. Show all posts
Showing posts with label Fashion. Show all posts

Saturday, July 9, 2016

Uniqlo Collaborates with Monde Nissin and Lucky Me! for Limited Edition Tees



A few years ago, my best friend since grade school gave me a Uniqlo polo shirt as a Christmas present. It became one of my most favorite shirts due to comfort and durability. I still use it now and its integrity and color stay the same. When I learned that Uniqlo launched its Lucky Me! and Monde Nissin Limited Edition Tees, I felt excited because not only they're among my favorite food brands but of course, it was a chance to promote our very own homegrown brands.

Let me share this great news to all Uniqlo fans out there! This collaboration is really, really exciting!

   Emblazoned with Lucky Me! and Bingo’s distinctive designs, the shirts are available in Uniqlo stores here and in Southeast Asia!

They've been staples of Pinoys' homes for years. Now two beloved Filipino food brands appear front and center on quality cotton shirts by a global retail giant.

A collaboration between Monde Nissin Corporation and Japanese casual clothing label Uniqlo produced T-shirts carrying the distinctive designs of iconic Filipino brand, Lucky Me!, and the country’s favorite cookie sandwich, Bingo. 

For the first time, Monde Nissin collaborates with Uniqlo to produce limited edition tees featuring designs of iconic Filipino brand, Lucky Me!, and the country’s favorite cookie sandwich, Bingo.



“The collaboration between Monde Nissin Corporation and Uniqlo sees the coming together of two companies that have well-loved brands and share the same goal of being part of people's lives through their world-class products,” says Melissa Pabustan, Monde Nissin's Head of Corporate Communications. “For years, Lucky Me! and Bingo have established themselves as favorite food brands.  We are pleased that being part of Uniqlo's South East Asia Corporate Collaboration will allow our consumers here and abroad to enjoy and appreciate Lucky Me! and Bingo in a unique and fun way.” 

Through the world-class, limited edition tees brought by the collaboration of Monde Nissin and Uniqlo, Filipino consumers here and overseas can appreciate Lucky Me! and Bingo in a unique and enjoyable way.



“We are very happy about the warm acceptance of Filipinos for Uniqlo since 2012,” says Geraldine Sia, General Manager of Uniqlo Philippines. “As we continue being part of Filipinos’ everyday lives, we share the same joy as we partner with well-loved Filipino household brands Lucky Me! and Bingo. We believe that this partnership will bring Bingo, Lucky Me! and Uniqlo closer to Filipinos.”

(L-R): Uniqlo Philippines General Manager, Geraldine Sia and Monde Nissin Philippines Head of Corporate Communication, Melissa Pabustan, celebrate the first collaboration of their well-loved brands.



As the leading instant noodle brand in the country, Lucky Me! has been a staple in every Filipino pantry with its wide array of products that are hinged on local flavors sure to appeal to the Filipino taste. The launch of this collaboration coincides with the recent release of the Kantar Brand Footprint Report, with Lucky Me! once again topping the list of fast moving consumer good brands in the Philippines in 2015. Meanwhile, as a catalyst of daily sweet connections, Bingo Cookie Sandwich continues to captivate consumers, especially today’s teens, with its creamy fillings spread between melt-in-your-mouth chocolate cookies, and its distinctively “kilig” commercials.

As part of Uniqlo’s South East Asia Corporate Collaboration, Uniqlo and Monde Nissin come together to produce limited edition tees with designs of Lucky Me! and Bingo, and be part of Filipino’s lives through their world-class products


The limited edition collection is already available in all Uniqlo stores nationwide at Php590.00 each since June 27. The shirts are also available in Uniqlo stores in Southeast Asia, including Malaysia, Thailand, and Indonesia.

Monde Nissin and Uniqlo’s limited edition tees featuring designs of staple Filipino brands Lucky Me! and Bingo are available in all Uniqlo stores nationwide and in Southeast Asia since June 27. The shirts retail at P590.00.


Acknowledgement: Green Bulb Public Relations



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