Showing posts with label Unicef Philippines. Show all posts
Showing posts with label Unicef Philippines. Show all posts

Saturday, November 7, 2015

#1MCleanToilets Movement 2015

As the elders say, you can tell the kind of a person is by just looking at his or her house's toilet.

I always keep that in mind as I grow up. It makes me feel conscious whenever our bathroom/toilet doesn't look aesthetically pleasing. I make sure to keep it clean and sanitized. Beyond this habit of making it that way is the advantage of keeping my family free from diseases caused by unsanitary toilets.

According to a study conducted by the World Health Organization (WHO), children around the world miss an estimated 443 million school days each year because of diseases caused by poor sanitation and hygiene practices, including using unsanitary toilets. 

Do you know that this number of sick days is equivalent to all grade school and high school classrooms in the Philippines being empty for one month? This is alarming, isn't it?  This sanitation-related concern hinders the children’s learning and significantly reduces their quality of life.

Every day, millions of children in rural communities and urban households nationwide are exposed to health problems which include diarrhoeal disease and parasitic worm infections which can lead to nutritional deficiencies, physical and mental stunting, and death. These can be acquired by using dirty toilets populated by disease-carrying germs.

According to Dr. Luisa Efren of the Philippine Public Health Association (PPHA), the simple act of proper toilet sanitation can help prevent the spread of these germs. However, children continue to be at risk from these deadly diseases because many households still use ordinary laundry bleach to clean their toilet bowls, which is not enough to kill all toilet germs.

“A toilet that looks clean to the naked eye may not necessarily be free from germs and bacteria. So, it is very important to properly sanitize all surfaces using a germ-kill expert with proven efficacy in eliminating bacteria, and not just any ordinary laundry bleach,” Dr. Efren warned.

For the past three years, Unilever Philippines through its germ-kill expert brand Domex, has been working with UNICEF and PPHA to champion the One Million Clean Toilets Movement. This advocacy program aims to educate Filipinos on proper toilet hygiene and the need for sanitized household toilets to keep their families safe against disease-causing germs.

On November 13, World Toilet Day, let's join the One Million Clean Toilets Movement in the fight against disease causing germs to save lives, one clean toilet at a time. To learn more about Domex and how we can stay safe from disease with a germ-free home, visit Domex Philippines on Facebook

We can also help the One Million Clean Toilets Movement fight against disease by spreading awareness on the sanitation issue caused by unsanitary toilets. Let's watch and share the “Sick Days”video to keep our family and friends germ-free.


Saturday, May 9, 2015

#MyMomRocksBecause: Unicef Philippines Mother's Day 2015 Campaign

Our moms deserve to feel loved and very special this coming Mother's Day. Aside from giving gifts, one of the best ways to show our moms how much they mean to us is by telling the whole world that we are blessed and proud to be their children...and they ROCK too! 


Let's show our moms that we love them by telling Unicef Philippines all about it!

1. Tell Unicef Philippines why your mother is the best mom in the world by posting a comment on its Facebook page.

2.  Post a photo of you and your mom on Instagram, tag @unicefphils and complete this in the caption: #mymomrocksbecause __________.

3. Tweet your answer to this: #mymomrocksbecause __________ and tag @unicefphils.

This is a fun and one of a kind Mother's Day gift to our moms. They will be touched when they see our posts.


Saturday, March 1, 2014

Breastmilk is Best for Babies

Mommies and Daddies, I would like to share the following facts about breastfeeding that I adapted from

The Miracles of Breastfeeding
  • Breastmilk, more than anything else, is a gift of life.
  • UNICEF and WHO recommend that children should receive only this gift for the first 6 months of their lives.
  • This means that a child should not be given any other milk, liquid, or food but breastmilk from birth up to 6 months. This is called exclusive breastfeeding.
  • As a natural, living liquid, the breastmilk has all the anti-bodies and nutrients that a child needs in the early period of life.
  • It contains over 100 constituents that respond uniquely to every child's specific needs.
  • Infant formula milk and other breastmilk substitutes are artificial, often made from cow's milk, and may have nutritional quantities that are either too much or too little for the infant

Breastfeeeding data in the Philippines

2003 National Demographic and Health Survey
National Statistics Office
  • Out of almost 7 million children (below 5 years old), 87% were ever breastfed. This figure however includes infants whose breastfeeding may have lasted
    for only one hour, one day, or one week only.

  • In fact, nearly 3.4 million children (49%) were given liquid or food other than breastmilk within three days after being born.
  • For children below 3 years old at the time of the survey,
    barely 6% were exclusively breastfed.
    Bottlefeeding was common for almost half of these children.

  • Although 80% of children started breastfeeding within 1 day of birth, 54% were also given any liquid other than breast milk.
  • Exclusive breastfeeding lasts only for an average of 24 days.
  • Mothers did not breastfeed their children because:
    She does not have enough milk.
    She is working
    Her nipples/breasts ache
    Her child does not want to breastfeed
    Her child is sick
    She is sick
    Other reasons

  • Well-off and better-educated mothers
    whose children were delivered by a health professional
    were less likely to breastfeed their children exclusively. 

 UNICEF cites urgent actions to revive breastfeeding culture in the Philippines

31 August 2005

Dear Editor,

It has been eight months since I raised the alarm on declining breastfeeding rates in the Philippines. Fortunately, my message did not go unnoticed. 

Since then, President Gloria Macapagal-Arroyo and Health Secretary Francisco Duque have launched World Breastfeeding Week and the National Policy and Plan of Action on Infant and Young Child Feeding in MalacaƱang, while the National Anti-Poverty Commission has recognized breastfeeding as a strategy to ensure food security for infants up to six months and to reduce poverty. 

The Liga ng Barangay has made a commitment to promote and protect breastfeeding at community level, and the Philippine Pediatric Society has been earnestly thinking of ways to wean itself off commercial sponsorships from infant formula manufacturers.

While these are positive developments, we need to do much more to revive the breastfeeding culture in the Philippines. The most urgent actions we must take are:

1 Seriously implement the Mother- and Baby-Friendly Hospital Initiative (MBFHI) which is a global UNICEF and WHO campaign to support mothers in breastfeeding.
To become certified as Mother- and Baby-Friendly, maternity facilities need to show that they are fully implementing the 10 steps to successful breastfeeding. These include among others, giving the infant to the mother to breastfeed within the first hour of birth, the establishment of breastfeeding support groups and referring mothers to them on discharge from the hospital to ensure exclusive breastfeeding up to six months and continued breastfeeding up to two years and beyond. Sadly, only half of the infants that are born in health facilities in the Philippines are given to their mothers to breastfeed within an hour, and only 16 per cent of infants from 0 to 6 months old are being exclusively breastfed. Recently, DOH re-launched MBFHI in Cebu City to show its commitment to supporting breastfeeding in health facilities.

2 Sign and put into effect the revised Implementing Rules and Regulations of EO51 or the Philippine Code of Marketing of Breastmilk Substitutes. 
The existing IRR are too lax and full of loop holes while the capacity of concerned agencies to monitor code violations and compliance has been inadequate. This results in the penetration of the health system by infant formula manufacturers down to the level of midwives in the remotest barangays. This must stop. Towards this aim, a Code monitoring team composed of Government and non-governmental organizations was trained with support from UNICEF and IBFAN, Penang, Malaysia, to look into all violations and compliance with the Code by both the milk companies and the health sector.

3 Fast-track the amendment of EO 51 to tighten its provisions using the Model law as reference.
Strengthening of the Code can be done by;
  • covering not only infant formula but all milk products for infants and young children up to the age two or three;
  • prohibiting any sponsorship and/or partnership between the public health and nutrition sectors at all levels and the milk manufacturers and distributors of products covered by the law and the Code;
  • banning the advertisement and marketing of milk products for the 0- to 2- or 3-year-old children;
  • banning all sponsorships and promotional activities of infant formula manufacturers and distributors in all health facilities and contact with pregnant women or mothers;
  • banning labels with pictures of babies and text idealizing the use of milk formula; and,
  • providing stronger sanctions to violators of the Code.

4 Inform every parent and potential parent, male and female, that breastfeeding is the natural and ideal means of feeding an infant, and that all other milks are inadequate and potentially harmful substitutes to mothers’ milk.
We should make it clear that breastmilk is sufficient to provide the food requirements of infants up to six months and that the more the infants suckles the more milk the mother produces. We now require tremendous resources to undo the massive misinformation and misconceptions that the public – including health professionals – have been inculcated with all these years. The Makati City League of Barangays recently passed an ordinance to re-orient its health workers and organize mothers’ support groups. 

5 Support working mothers in their choice to breastfeed.
Breastfeeding should not be incompatible with women's work. Davao City, for example, has passed a resolution to support breastfeeding women who work, beginning with providing breastfeeding and nursing stations in the workplace for breastfeeding mothers in both public and private offices and the different representatives of partner companies in Davao city, such as Shoemart Davao, have pledged their support to breastfeeding in the workplace. 

In addition, the Trade Union Congress of the Philippines will lead a study in various work places to assess current practices, with a view to crafting strategies to enable working women to provide breastmilk to their babies.

I trust that we can continue to count on the support of media in these endeavours. If 44 children, all under five years old, died in a bus accident, it would make headline news. That is the same number of children who die every day because they are not breastfed.

Yours truly,
Dr. Nicholas Alipui
Country Representative to the Philippines
United Nations Children’s Fund (UNICEF)
RCBC Plaza
Ayala Avenue, Makati City


The government is currently doing its best to implement the recommendations of Unicef but there are still areas that they need to improve.

We are also blessed to have support groups like Medela Moms who teach about breastfeeding - its challenges and joys.

One of Medela Mom's classes is happening TODAY, March 1, 2014 at the Medela House. If you are interested and not able to register for today's event, you may inquire through or call 09178110821 for its upcoming breastfeeding classes.

To be very honest, I belong to the 4%. I only breastfed for 90 days. I just stopped producing milk. Maybe I was too stressed. We had no house helper and I had to do the household chores by myself during the day and I was taking care of my baby. I didn't consider attending seminars about breastfeeding. When I thought of doing so, it was too late. If only I could turn back time, I should have done more effort. I really admire moms who are able to do extended breastfeeding.

I encourage expectant moms and dads to take the opportunity and find time to learn the proper way of breastfeeding. It will be beneficial to you and your child. 

Sunday, November 10, 2013


I would like to share this e-mail that I received today from Tomoo Hozumi, Country Representative-
UNICEF Philippines,
stating the organization's need of financial assistance so that they can respond to children affected by super typhoon Yolanda. 

Hope that this message can reach hundreds of generous people who are very much willing to help. This is the best and perfect time to extend our helping hand.


Help Children Affected by Super Typhoon Haiyan / Yolanda 

Dear SJ,

Super Typhoon Yolanda (Haiyan) ravaged the central part of the Philippines on November 8, 2013. It left a storm of destruction in its wake, triggering 12 to 15 feet high storm surges, flooding and landslides and affecting an estimated 4 million people.

Early news reports indicate massive damage to life and property as Yolanda inundated even evacuation centers where hundreds of families took shelter during the storm. Telecommunication lines and electricity are down. Air and sea ports are closed. Media reports have identified food, safe water, medical assistance, and shelter as priority needs.

UNICEF, with humanitarian partners, has deployed assessment teams to support and assist the government in response to this latest disaster.

We are ready with prepositioned supplies to quickly respond to children’s needs in terms of nutrition, water, sanitation & hygiene, education and protection.

Our resources are severely stretched from responding to three emergencies in a row within two months: the armed conflict in Zamboanga on September 9, the 7.2 magnitude earthquake in Bohol on October 15, and now Super Typhoon Yolanda.

Again, we urgently appeal for your help so that we can respond to those affected by this latest calamity.

Help children affected by Typhoon Yolanda TODAY.


Tomoo Hozumi
Country Representative
UNICEF Philippines
Help children affected by Typhoon Yolanda

A one-time donation of P 1,500 can help provide 7 families with a month's supply of safe drinking water.

A one-time donation of P 3,300 can help provide 15 people with essential hygiene items such as soap, towels and water pails

A one-time donation of P 5,000 can help provide a child-friendly space for 3 children in an evacuation center

If we raise more money than what is needed for this emergency, funds will be used for future emergencies.


Monday, October 21, 2013


UNICEF Auction for Action to fund Play-based Learning 


Sunday, October 20, 2013

Support UNICEF Philippines' Trick-or-Treat Year 2

I learned about Trick or Treat for Unicef when it was launched in my son's school when he was in Grade 1 a year ago. They were asked to wear superhero costumes. It became one of my son's most memorable activities. 
I invite you to read more and find out why this campaign is not just an ordinary trick or treat. It's meaningful because it can help children who are in need.

UNICEF's Trick-or-Treat Year 2 Now Nationwide

To celebrate October as National Children’s Month, UNICEF kicks off Trick-or-Treat Year 2 in a big way by making it nationwide! 

The Trick-or-Treat for UNICEF Superheroes campaign brings special meaning to Halloween by giving children an opportunity to learn the value of helping other children in need. Instead of asking for candies and treats, children can collect money in a special Trick-or-Treat for UNICEF box. This year's Trick-or-Treat focuses on children affected by the conflict in Zamboanga. The funds raised will help them go back to school, give them access to safe drinking water and sanitation facilities, and ensure their good health and nutritional status. 

"UNICEF relies entirely on voluntary donations to fund its work for children in the Philippines and worldwide. With Toy Kingdom's support, we hope to raise more funds and awareness on how children can help other children in Zamboanga through Trick-or-Treat for UNICEF. The situation in Zamboanga profoundly affected a large number of children so every contribution counts and everyone can do something to help," said UNICEF Philippines Country Representative Tomoo Hozumi. 

The grand launch party held in the SM Megamall Event Center on October 5 featured fun games, superhero appearances and a special performance by UNICEF National Ambassador Gary Valenciano. 

Dubbed as the original Kids Helping Kids® campaign, Trick-or-Treat for UNICEF is celebrated by many children and families around the world and has since raised more than US$167 million to help children in need globally. Launched in the Philippines last year, the program raised over Php400,000 and distributed over 4,000 donation kits in malls and participating schools. 


Register for your free Trick-or-Treat for UNICEF donation kits at all Toy Kingdom branches nationwide from October 1 to 31 or until supplies last. All donations can be turned over to any SM Bill Payment counter (SM Department Store, SM Supermarket, SM Hypermarket, and Savemore) nationwide. Children and families who turn in their donations before November 30 will receive a certificate of appreciation and surprise gift via mail!

Trick-or-Treat for UNICEF 2013 is made possible through Toy Kingdom, SM Megamall, SM Supermalls, SM Cares, Philippine Star, Summit Media, MagnaVision, Media Pool, Sumo Sam and Krispy Kreme. Participating Toy Kingdom branches include SM Aura, SM Bacolod, SM Bacoor, SM Baguio, SM Batangas, SM Cagayan de Oro, SM Cebu, SM Davao, SM Fairview, SM General Santos, SM Lanang, SM Iloilo, SM Lucena, SM Makati, SM Marilao, SM Megamall, SM Mall of Asia, SM Pampanga, SM North Edsa, The Podium, SM Southmall, V-Mall and Lucky Chinatown Mall.

About Trick-or-Treat for UNICEF

The tradition of Trick-or-Treat for UNICEF began in 1950 in the United States, when Philadelphia schoolchildren first went door-to-door at Halloween collecting money in decorated milk cartons to help children in need around the world.

They raised a grand total of US$17, kicking off a campaign that has since brought in millions of dollars each year to help UNICEF provide medicine, better nutrition, safe water, education, emergency relief and other support to children in more than 150 countries. 

Millions of children now participate in Halloween-related fundraising campaigns in the United States, Canada and Hong Kong, China, among other places. In these campaigns, children go far beyond trick or treating in scary costumes with the familiar orange UNICEF collection boxes in hand. Children and young people take part in various fun and educational events that help them gain a better understanding of child rights and the challenges facing children around the world – including poverty, killer diseases and armed conflict. 

This global campaign, now in the Philippines, has raised more than US$167 million around the world and remains an inspiration to the young (and the young at heart) to further the cause of children everywhere. 

Watch these videos about Trick-or-Treat for UNICEF 2013!

Adapted from: 
Click the link above to see the original article,  know the Frequently Asked Questions about the event and how to share the article to your blog, website and social media. Sharing will help kids in Zamboanga who are in need. :)
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