SM Megamall Launches DREAMAGINATION: A Magical Holiday Spectacle

November 10, 2018
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The purest and most thoughtful minds are those which love colour the most." - John Ruskin

With the love of colours and a thoughtful spirit in mind, SM Megamall delighted shoppers with dreamy and magical #ChristmasSMoments at the launch of its Dreamagination: A Magical Holiday Spectacle celebration last November 8, held at the Mega Fashion Hall. It was indeed a wonderful feeling to see a dreamy and magical ambience of unicorns, rainbows, and candy-colored displays.

AAPM Events, Dreamagination: A Magical Holiday Spectacle, Events and Workshops, SM Megamall, SM Supermalls, #ChristmasSMoments, #MegaChristmas2018


Develop a childlike fascination with life and people." - Jim Rohn

"Every year we challenge ourselves to come up with a theme that surpasses the grandness of the previous year. We are very excited about this holiday season because we know our customers would love this year's colorful and magical theme," said Christian Mathay, SM Supermalls Assistant Vice President for Mall Operations. Indeed, people from all walks of life will have a chance to rekindle their wonderful Christmas moments as a child and shall delight their childlike fascination as they visit Dreamagination.

AAPM Events, Dreamagination: A Magical Holiday Spectacle, Events and Workshops, SM Megamall, SM Supermalls, #ChristmasSMoments, #MegaChristmas2018

During the media launch hosted by Tim Yap and Karla Aguas, the mall unveiled its 45-foot Christmas centerpiece, adorned with candy-colored jewels, rainbows, and iconic unicorn and you soldiers dolls.

AAPM Events, Dreamagination: A Magical Holiday Spectacle, Events and Workshops, SM Megamall, SM Supermalls, #ChristmasSMoments, #MegaChristmas2018

SM Megamall welcomed the holidays with whimsical performances by local and international acrobats, such as the Twin Ballerinas Annika and Tisha; Eric Aranas as Toy Soldier and parkour stunts by member of Ninja Academy as Elf Jumpers; the awe-inspiring acts of global Vertical and Trapeze Dancers; and spiral pole and rope dancer Kristel De Catalina of Pilipinas Got Talent season 6.

AAPM Events, Dreamagination: A Magical Holiday Spectacle, Events and Workshops, SM Megamall, SM Supermalls, #ChristmasSMoments, #MegaChristmas2018

I invite you to watch snipets of the Dreamagination: A Holiday Spectacle launch (Video Credit: Miss Reylen Castro of Made It Through Mum blog):



As the Christmas season approaches, there will be exciting events await shoppers exclusively at SM Megamall! You are invited to visit the DC Justice League Christmas Capers for a chance to play fun, interactive games. You can grab latest Justice League merchandise at DC pop up stores at The Event Center, Mega A and The SM Store, Mega B at the Event Center from November 16 to January 14, 2019. 

Be part of the dreamy and magical #ChristmasSMoments and have fun with your friends and family at #MegaChristmas2018 holiday spectacle. Merry SM Christmas!

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