The rumors are true! Finally, matinee idol John Lloyd Cruz is going back to the limelight after two years of being in hiatus from show business since 2017.

His fans, including yours truly, are excited about his return. A great actor and a very effective endorser like him is definitely an asset in the Philippine cinema and advertising industry. Would you believe that when a teaser video which showed his back shot was posted in the Facebook page of the number one selling shawarma, Turks, a few weeks ago has been viewed 3.2 million times, shared almost 800 times, and gained a huge number of comments? Amazing, isn't it?

Then yesterday morning, Turks finally revealed in the 1 minute and 17-second video of John Lloyd Cruz showing him walking through different destinations, which somehow depicted his stopovers. The video was very simple yet dramatic and in a very subtle shot, he stopped and took a bite of a Turks Pita Doner.

The rugged look of Cruz in the Turks video titled "Ang Nagbabalik" is way too far from his guy-next-door image and a lot of people in the industry are asking if this signals his return to the limelight. His fans are still curious about the life he’s been living since his hiatus.

According to Turks president Gem L. Zenarosa that during the course of his talks with Cruz, they never talked anything about his showbiz career or plans. He added that he got him as the latest ambassador of Turks because of his great confidence working with him. He was grateful that Cruz, a brilliant, talented, and very creative young man trusts Turks.

"Ang Nagbabalik" according to Zenarosa is actually about Turks Small Pita Doner, which will be available again in all its branches.

Zenarosa stressed that Cruz would be the best endorser for this because like him, despite his absence in the show business for a couple of years, the warmth and love of his fans for him never diminishes. With Turks' Small Pita Doner he believes that customers will be happy to know that it is back in its menu.

Just like John Lloyd Cruz who is seen to have a different image since he last appeared in the big screen, a clear indication that the actor is recreating himself and exploring different grounds, Turks is also doing the same thing to keep its customers excited whenever they visit a branch.

In time for the release of Cruz's endorsement video, Turks also released to the market its newest offering --- Turks Rice Bowl, which is a complete meal. You can choose beef or chicken for your rice topping, and it is priced at Php50. The Small Pita Doner, on the other hand, is priced at Php35.

Turks continues to improve its menu and offerings to satisfy the discriminating taste of its loyal patrons according to Zenarosa.

Indeed, John Lloyd Cruz is the right fit for this endorsement. He now joins the roster of endorsers of Turks such as Piolo and Inigo Pascual. 

I invite you to watch the full video of "Ang Nagbabalik".
For more updates and information, you may like Turks Facebook page.